Nova AI

A film for Nova AI Progressive Lenses, where we blend real-life action with animation and visual effects to showcase the features of Nova AI lenses.

3D animation

Live Action

2024

Project brief

This film for Nova AI Progressive Lenses was a thrilling project for us. Our mission was to seamlessly blend live-action footage with animation to highlight the features of AI-generated lenses. The challenge lay in accurately depicting the advanced features through graphics while integrating them with real-life action. Our team skillfully navigated these challenges, delivering a precise and compelling visual experience that showcases the lenses made with AI technology. Through meticulous video production, animation, and VFX, we brought the lenses' capabilities to life.

timeframe

16 Weeks

industry

eyewear and optical industry

RESULTS

3D Animation, Concept, Art Direction, Live Action, Motion Graphics

Role

C4D, After Effects, Photoshop

Software's Used

Credits

Client: Nova Ai Production: HyVE Studio Director: Nipun Sharma Line Production: Going Rogue Films Line Producer: Nishant Jain Production Manager: Bheeshmak DOP: Sparsh Hasija 1st AC: Rohit Vyavahare 1st AD: Naveen Singh Make up / Hair: Faiqa Khan Art: Govind Kumar Sketch Artist: Lalit Lighting & Location: The Blue Lotus Delhi Onscreen Talent: Roman & Ines Story Board: Santosh Bhosale Postproduction: HyVE Studio Creative/ Art Direction: Kaustubh Mishra & Kartik Dutta Animation: Kaustubh Mishra & Kartik Dutta 3D Modeling : Ram Vallamsetty Footage & Chroma Keying: Archesh Pandey Motion Graphics: Sachin SK Project Coordination: Naveen Singh

9/10

Project Complexity

Nova AI

3D Animation, Concept, Art Direction, Live Action, Motion Graphics

C4D, After Effects, Photoshop

Credits

9/10

Visual Output